Logo design articles
The function of the logo
In order to discuss the general function of the logo, we must firstly identify and define the environment where this will have to fulfill its function. The environment is called brand and the definition is as follows: the brand is a collection of ideas and images, a collection that constitutes an undivided whole meant to transmit and sustain the values of a company, a product or a service. As you have noticed, this definiton has brought into discussion two defining elements: idea and image. I'd like to emphasize that it is important to follow this order: ideas come first and images are born out of ideas to visually represent them. Once we have known the environment and its defintion, we can discuss about the functions that the logo must fulfil. [...]
Read & comment! Logo design - The price that has to be paid
What the logo design industry offers today is extremely generous and diverse both in stylistics and in the prices. The www environment allows, facilitates and sustains the continual diversification of the market, both due to the dynamics of the appearance of new companies and to the dynamics of the graphic and stylistic tendencies. The prices of the logo design services vary in a surprising way from bottom range prices [20USD] to top range prices: thousands and tens of thousands of USD.
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F.A.Q.
1. How does it work?
Step 1 - you'll place your order by filling the order form and submitting the information,
Step 2 - you'll get a confirmation e-mail from me,
Step 3 - you'll make the payment via PayPal, Money Bookers or Western Union,
Step 4 - you'll get a confirmation e-mail from me,
Step 5 - you'll receive 3 or 5 logo concepts, depending on the selected logo design package,
Step 6 - you'll select 1 of the concepts and, if you need, I'll modify it,
Step 7 - you'll receive an URL from where you can download the files,
Step 8 - That's all, I guess... :)
2. Why should I work with you?
I would say that there is a main reason: I care! I care about:- - your needs
- - your ideas
- - your market success
The essence is that by hiring me you'll hire a designer who really cares about your custom logo design needs, who is ready to listen to you and willing to contribute to your company's/organization's branding/rebranding success.
3. Do you offer money-back guarantee?
Yes, I do.I think that hiring me implies that you like my design style and, I presume, you'll love the work that I do for you. I hope that I'll never have to give your money back and you'll be one of my satisfied customers.
The money can be given back in special cases - these particular cases are subject to discussion with the Service Buyer.
4. What will I get from you and how?
You'll get an URL from where to download your logo in the following file formats:- 1 - ai and eps vector files
- 2 - psd Photoshop file
- 3 - jpg and gif files - for web
- 4 - png file with transparent background - for web
- 5 - tif - for print